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Xu Jingbo blog
Recently held in Beijing 2012 China convenience and snack food industry development forum, China Food Industry Association Deputy 3 gallon carboy Secretary-General Duhe in the "convenience 3 gallon carboy and snack food industry 3 gallon carboy characteristics and trends" as the theme of the speech said that as China's economy continues to development, residents of lifestyle changes and an increase in outdoor activities, our convenience and snack foods tremendous space for development. But the market development, the enterprise needs in the food safer, more nutritious and healthier efforts. Deputy director of the CASS Lu Zheng also believes that China already has accelerated development of convenience and snack food industry conditions. But he stressed that our convenience and snack food industry in urgent need to resolve the current lack of national reputation and has a dominant 3 gallon carboy position in a well-known brand that outstanding issues.
Like other industries, the country convenience and snack food industry is also facing some problems at the moment the test. In this regard, Du He that focused on how to change the low level of homogeneous competition, 3 gallon carboy how to develop 3 gallon carboy a more unique flavor of nutritional products, how to make products safer, how to make packaging more environmentally friendly and biodegradable requirements, etc.. Lu Zheng believes that the problem is mainly reflected in four aspects: First, the development of small scale. Convenience and snack food sales only in 2011 China's total retail sales of social consumer goods 21 trillion yuan of 2.57%; two is the lack of reputation in the country and has a dominant position in a well-known brand; Third, production and operation of highly dispersed, homogeneous over competition significantly, the top 10 companies accounting for about 30% of the market concentration; Fourth, consumer product safety, health, lack of trust.
So, how leveraging our convenience and snack food industry market, 3 gallon carboy Duhe suggestion is that manufacturers must put food safety first, meet consumer demand for products clean, healthy, delicious, 3 gallon carboy easy to open needs. Meanwhile, from the perspective of health and environmental protection, and more to develop some less preservatives, non-fried products easy degradable small packaged food. Lu Zheng will want producers efforts to study the market, concerned about the needs of different consumer groups, such as the purchase of convenience and snack foods young office 3 gallon carboy workers, mainly in order to save time, reduce the burden of housework, older age groups buy such products, the main starting point is to promote good health, the consumption of primary and secondary students to extracurricular recess snacks and snacks, 3 gallon carboy which launched diversity convenient snack foods, avoid excessive competition homogenization. Meanwhile, the production enterprises should focus workplace lunch issues, drawing on the supply of aviation meal patterns, introduced to the market with a clear competitive advantage in price, product quality and safety of convenience foods. More Source: China Quality Daily
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